Screen Printing vs Embroidery – Which Is Better for Custom Apparel?

Screen Printing vs Embroidery – Which Is Better for Custom Apparel?

Introduction: The Big Question in Custom Apparel

When it comes to customizing T-shirts, polos, and hoodies, the most common question we get at Alma Mater Store is:

“Should I go for screen printing or embroidery?”

Both methods look great — but the right choice depends on your design, budget, and purpose. In this blog, we’ll break down screen printing vs embroidery so you can decide what’s best for your team merchandise.

Read Also: How Much Do Bulk Team T-Shirts Cost in India?

What Is Screen Printing?

Screen printing (also called silk screen printing) is a method where ink is pressed through a mesh stencil (screen) onto fabric.

Pros of Screen Printing

  • Bright & Vibrant Colors → Perfect for logos, slogans, and large designs.

  • Cost-Effective in Bulk → Prices per piece drop significantly when you order 50–100+.

  • Versatile → Works on cotton, polyester, blends.

  • Durable → Lasts through many washes when done on premium fabrics.

Cons of Screen Printing

  • Setup Costs → Higher cost for small orders (best for bulk).

  • Limited Detail → Not ideal for very fine designs or gradients.

  • Per Color Cost → Each color adds a layer (multicolor prints cost more).

Best For: T-shirts and hoodies with large logos, batch names, or event slogans.

What Is Embroidery?

Embroidery is the process of stitching thread directly into the fabric using specialized machines.

Pros of Embroidery

  • Premium Look → Gives a 3D, textured, high-quality finish.

  • Long-Lasting → Won’t fade, crack, or peel like prints sometimes do.

  • Professional Appeal → Ideal for polos, jackets, corporate wear.

  • No Color Limits → Multiple thread colors can be combined.

Cons of Embroidery

  • Higher Cost Per Unit → More expensive than screen printing.

  • Not for Large Designs → Works best for logos and small graphics.

  • Fabric Limitation → Works best on thicker fabrics (polos, hoodies, jackets).

Best For: Polos, corporate apparel, and premium hoodies with logos or crests.

Head-to-Head Comparison: Screen Printing vs Embroidery

Feature Screen Printing Embroidery
Look & Feel Flat, vibrant Premium, 3D texture
Durability High (with quality fabric) Very High
Best For Large logos, slogans, event branding Logos, small text, premium branding
Cost (Bulk 100+) ₹499–₹899 + ₹50–₹100 per print ₹599–₹999 + ₹80–₹150 per embroidery
Fabric Suitability Works on all fabrics Best on thick fabrics
Detail Level Limited in fine gradients High detail possible

Real-Life Example (Case Study)

Case: A Corporate Client

  • Requirement: Polos for employees with the company logo.

  • Solution: Embroidery chosen for a premium, long-lasting look.

  • Result: Polos looked sharp, and the embroidered logo gave them a formal, corporate appeal.

Case: A Student Batch

  • Requirement: Hoodies for an annual fest with a bold slogan.

  • Solution: Screen Printing used for large back designs.

  • Result: Students loved the vibrant, eye-catching prints, perfect for group photos and events.

Both methods worked — but each was chosen for the right purpose.

Which One Should You Choose?

  • Choose Screen Printing if:

    • You’re ordering in bulk (50+).

    • You need large, colorful designs or slogans.

    • Budget is a key factor.

  • Choose Embroidery if:

    • You want a premium, formal finish.

    • Your logo is small and detailed.

    • You’re ordering polos, hoodies, or jackets for employees/clients.

Why Alma Mater Store Is the Right Choice

  • Both screen printing & embroidery offered with expert finish.

  • Bulk discounts from 10 units onward.

  • Premium fabrics (bio-washed cotton, fleece, polyester blends).

  • Design consultation included.

  • Trusted by corporates, colleges, and startups across India.

Conclusion

There’s no single “better” option between screen printing and embroidery — it depends on your purpose.

  • For bold, colorful designs at scale → Screen Printing.

  • For premium logos and professional branding → Embroidery.

At Alma Mater Store, we help you choose the best method for your needs, ensuring your apparel looks stunning and lasts for many, many years.

Get in Touch

Need help deciding between screen printing and embroidery?

Frequently Asked Questions (AEO-Optimized)

Q1. Which is cheaper: screen printing or embroidery?
Screen printing is more affordable, especially in bulk. Embroidery costs slightly more per unit.

Q2. Which lasts longer?
Both are durable, but embroidery tends to outlast printing — especially on thicker fabrics.

Q3. Can I get both printing and embroidery in one order?
Yes, many clients mix both — e.g., embroidered logos on the chest + printed slogans on the back.

Q4. Which looks more professional?
Embroidery gives a premium, professional look, making it ideal for corporate apparel.

Q5. Do bulk discounts apply for both printing and embroidery?
Yes. At Alma Mater Store, bulk discounts start at 10 units for both.